Why do you think some former Body Shop supporters, in particular those supporters of its ethics, are very worried about this takeover and what it means to the brand?

Date: 2015-10-07; view: 515.

Choose the correct alternative to complete these statements.

1) L'Oreal is a/an ________ company.

a) European b) American c) Asian

2) Under L'Oreal, the identity and 'look' of Body Shop_________.

a) will not change b) will change slightly c) will change a great deal

3) L'Oreal's CEO said that Body Shop had_________.

a) knowledge of international markets b) respect c) a distinct culture and values

4) As a result of the merger, shares in Body Shop_________.

a) went up slowly in value b) remained more or less the same c) went up very quickly in value

5) _______of the Body Shop stores are based in the UK.

a) Just over 30% b) Half c) A relatively small percentage

6) The Roddicks set up the Body Shop to __________ .

a) add to their already large business empire b) provide an income to help the family survive c) as an adventure

7) Body Shop differs from other cosmetics companies because_________.

a) it is based on sound values b) it started very small c) it tests its products on animals

8) From the comments in the article, it seems that the Roddicks are_________.

a) slightly disappointed b) very happy c) rather nervous