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Written Communication - Meaning, Advantages and DisadvantagesDate: 2015-10-07; view: 479. Read the following information. From the information of the tutorial, write out the definitions of the following terms. Terms. Pick the words that are best illustrations to the three types of communication above. a. … in telephone conversation or IM (instant messaging)…. b. … in videoconferencing …. c. … TV, a book, or magazine ad …
Written communication has great significance in today's business world. It is an innovative activity of the mind. Effective written communication is essential for preparing worthy promotional materials for business development. Speech came before writing. But writing is more unique and formal than speech. Effective writing involves careful choice of words, their organization in correct order in sentences formation as well as interconnected composition of sentences. Also, writing is more legal and reliable than speech. But while speech is spontaneous, writing causes delay and takes time as feedback is not immediate. Written business communication includes - letters, memoranda, agenda, manuals, reports etc. 1. Business Letters:It must have a good appealing layout.The content of the letter should be clear in mind of the writer. The letter must be divided into paragraphs. It must have subject written and should be enclosed in an envelope. It should be surely used for future reference. It should be carefully written as it has an impact on goodwill of the organization. Examples of Business letters are - sales letters, information letters, problem letters etc. 2. Memoranda: Memos are generally short means of written communication within an organization. They are used to convey specific information to the people within an organization. 3. Reports: A report is prepared after lot of investigation. Whatever observations are made, an account of them is written in the report. Reports are important for analyzing the performance of the organization. It helps in taking important decisions within an organization. 4. Agenda: Agenda is an outline about all the contents of the meeting. It tells what is the purpose of the meeting and where are the participants heading. While designing an agenda one should be very specific. Designing an agenda beforehand helps the people to come prepared for the meeting.
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