Reading for Pleasure

To be successful is to accept your genuine strengths. Self-approval helps your best traits to be expressed in your work, in your family life, and in the world. Here are some practical ways to learn to celebrate all of your successes.

1. Self-Esteem.Being a genuine achiever means you are aware of your strengths, hunt for your secret talents and give your best to the world without boasting.

Build Self-Confidence: Learn from your failures.

2. Curiosity.You talk, talk and talk to people to find out what makes them tick. You soak up information like a sunbather taking in sunshine.

Build Self-Confidence: Take your(?) advice.

3. Energy.You maximize your energy by eating, sleeping, exercising and working. You do what makes you feel most alive.

Build Self-Confidence: Keep your energy high.

4. Self Goals.Identify your long-term goals and mark your progression toward them.

Build Self-Confidence: Choose commitment.

5. Stay Focused.You focus on the most important tasks to accomplish, and say “No way!” to idleness.

Build Self-Confidence: Accept self-discipline.

6. Satisfaction.You approve your wins and take pride in all of your accomplishments.

Build Self-Confidence: Feel gratified.

7. Understanding.Achievements mean you are a hard-working person who gets your goals while staying open to growing and changing every day.

Build Self-Confidence: Thrive on responsibility.

8. Child Drive.You pay attention to inner wishes that speak to you about. What work you love to do and what thoughts you have to give the world.

Build Self-Confidence: Make work fun.

Let yourself be a genuine achiever instead of a loser. Real people aren't losers. Take the risk and be successful!

Task. Speak about your achievements and the ways you've got them.

Helena Rubinstein

Task 1. Answer the questions below:(перенести после текста)

1. When and where was she born?

2. What was her mother's attitude to beauty?

3. Where and how did she start her business?

4. How did she develop her business?

5. What kind of person was she?

6. Why was she called “the beauty queen”?

In 1950, Helena Rubinstein was one of the richest women in the world. She started with nothing. She had no money, no education, and no one to help her. All she had were 12 jars of face cream and a lot of energy and ambition. She turned these into a multimillion-dollar cosmetics empire.

Helena Rubinstein was born in 1870 in Krakow, Poland. She was the oldest of eight girls. Helena's mother thought that beauty was very important. She used a special skin cream that a Hungarian chemist made for her. Helena's mother made all of her daughters use it too.

Helena's mother wanted her to be a doctor. But she hated medicine and left school. Then he wanted her to get married, but she refused. In 1902, she went to Australia, to live with a cousin and an uncle. She took only her clothes and 12 jars of the face cream.

Helena didn't speak English. She had no money and no plans. After she arrived, everyone noticed her beautiful skin. In Australia the hot, dry weather is very bad for the skin. When she told some of the women about the face cream, they all wanted some. Helena sold them her cream and then ordered more.

Helena borrowed 1,500 dollars and opened a shop to sell the cream. She worked 18 hours a day, seven days a week. She lived simply and saved all of her profits.

In less than two years, Rubinstein had paid back her loan and saved 850,000. She made more and more money every year.

At this time, she thought only of work and success. A newspaper reporter named Edward Titus was in love with her. But she was not interested in him. She left Australia and went to Europe to learn more about the science of beauty.

In 1908, Helena Rubinstein decided to open a shop in London. Everyone told her she was crazy because English women didn't use beauty products. But she didn't listen. Her shop was a big success. Meanwhile, Titus went to London and convinced her to marry him. In 1909, they had a son. Two years later, she moved her family to Paris and opened another shop. In 1912, they had another son.

Helena Rubinstein wasn't a very good wife or mother. Her work was the most important thing to her, and she dreamed only of expanding her business. She wanted everyone to be like her, especially the people who worked for her. She paid them very little money and they worked very hard.

In 1915, Rubinstein moved her family to the United States. She wanted to open a shop in New York City. Again, people told her it was foolish. At that time, respectable American women didn't wear lipstick or makeup. Again, Rubinstein knew better. By 1917, she had seven shops in the United States and one in Canada. She was a great success. People called her “the beauty queen”.

Task 2. Read the text again and speak about Helen Rubinstein and her business.

Task 3. Speak about one of the well-known Russian or foreign businessmen (businesswomen).