Task 1. Read the text “Electronic Commerce: Business and You on the Internet” and translate it.

Date: 2015-10-07; view: 394.

UNIT 10

Task 2. Find answers to the following questions in the text and write them down:

1. In which way does the business world exploit the Internet?

2. How can you use the Internet as an individual?

3. What information should you include in your resumes?

4. What knowledge should you have to be a successful candidate for a job?

5. How can knowledge of IT help you prepare for an interview?

ELECTRONIC COMMERCE:

BUSINESS AND YOU ON THE INTERNET

Undoubtedly, the Internet is the most visible, rapidly changing, dynamic, mind-boggling and exciting emerging technology. In almost every magazine, you'll find some sort of article about the Internet. Most major business publications, such as “Fortune”, “Forbes” and “Business Week” devote entire issues each year to the Internet and how to use it for electronic commerce.

Perhaps we shouldn't just say “the Internet”. More approp­riately, what's really most exciting and emerging about the Internet is the way in which the business world and individuals are exploiting it. Establishing by organisations their own private Internets, called “intranets”, extranet applications, Internet private networks, indivi­dualised electronic advertising, competitive intelligence gathering, electronic cash and the convergence of your telephone, television, computing and cable TV service as a way of communicating – all of which have something to do with exploiting the Internet and its worldwide connectivity. As an individual, you can use the Internet to perform a vitally important task – that of finding a job.

Today, information technology can help you land a job in two ways. First, most employers are looking for candidates with IT skills. While writing your resumes you should include information about your education, work experience, extracurricular activities and awards and honours. You should also include a section that details such IT skills as the application software, hardware and operating systems with which you are familiar.

Second, you can use your knowledge of IT and IT itself to help you find potential employers, place your resume in their hands, locate summer internships and learn the art of selling yourself during the interview and negotiation process. How? By simply cruising the Internet and using online job database and service providers as well as accessing information about how to prepare for an interview.