Unit 12 Competition
Date: 2015-10-07; view: 496.
Ex.18. Make a short report on the basis of the text “Newton Explains Motion”.
Ex.19. Before working on the dialogue “At the stadium” pronounce the words correctly:
stadium, league, season, court, gym, equipment, racket, idea, bowling, alley, spectator, participant, honest, aerobics, join, seat, score
Ex.20. Listen to the dialogue “At the stadium” and decide an issue whether these statements are true or false:
1. The group visited the biggest sports complex in Detroit.
2. Football League games were played at the stadium every season from late summer to June.
3. They wanted to watch a soccer game.
2. The complex had four swimming pools.
3. They could rent any sports equipment.
4. They decided to go straight to the hotel after the game.
5. You should be a member to do aerobics.
6. The game was between Alabama and Florida.
| competitive advantage | an advantage that makes a company more able to succeed in competing with others |
| differentiate | when a company differentiates its products, it shows how they are different from each other and from competing products |
| economies of scale | the advantages that a big factory, shop, etc. has over a smaller one because it can spread its fixed costs over a larger number of units and therefore produce or sell things more cheaply. |
| mass consumption | buying and using products and services on a large scale |
| mass market | the market for standardized consumer products |
| switch | to change from one thing to another |
| have a go at | make an attempt at something |
| hip | fashionable, trendy |
| unveil | to reveal or disclose by or as if by removing a veil or covering |
| stunning |
|
| user-friendly | easy to use, operate, understand, etc |
| runaway | easily won, as a contest: |
| niche player | a company holding a specialized and profitable part of a commercial market |
| contest | to fight for (ground, a military position, etc.); struggle to win or keep |
| cede | give up, abandon |
| crunch time | a period of intense pressure; a critical situation |
| dabble | get involved in as an amateur |
| fully-fledged | having gained full status having reached full development; mature. |
| outsell | to sell in greater amounts than |
| mainstream | the part of something considered to be the most active, productive, lively, busy, etc |
| twist | a turning aside; turn; bend, deviation in direction;. |
| peripherals | printers, scanners and other devices used with a computer |
| price tag | a label or tag that shows the price of the item to which it is attached. the cost of something. |
| snap | to cause to move abruptly and smartly |
| seamless | without interruption; coherent |
| revered | respected and admired |
| hand-picked | specially selected because of their individual characteristics or talents |
| ecosystem | a system formed by an ecological community and its environment that functions as a unit |
| circumspect | careful to consider all related circumstances before acting, judging, or deciding; cautious; careful |
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