Role play

Date: 2015-10-07; view: 424.

Tentative suggestions

Firm suggestions

Communication skills: Exchanging information / Making suggestions

Describe the company's profile according to the main points of SWOT analysis: strengths, weaknesses, opportunities and threats.

Read the following phrases and be sure to use them while discussing the problem with the Benson group.

In my opinion we ought to (should) launch the product in May.

Surely we ought to /must _____

I (would) recommend / suggest launching it earlier.

I recommend (that) / suggest (that) we put it on the market in June.

I think (that) / feel (that) we should do a marketing study first.

Why don't we show it at the National Exhibition Center?

How / What about introducing it just before the summer season?

It might be a good idea to launch it in December.

It might be worth (while) bringing it out in the summer.

You / We could perhaps get a well-known player to try it out.

One possibility / option would be to put off the launch for a while.

What if we ____

It's just an idea, but why don't we ___

You are directors of Benson Group. Each of you plays one of the roles described below. Some of you can act as assistants to directors.

The purpose of the meeting is to decide:

1. how Benson can improve its performance and increase its market share;

2. what its future strategy should be.

Chief Executive

You will chair the meeting. You must ask people for their opinions and encourage them to discuss fully the questions on the agenda. At the end of the meeting, you and your board of directors must try to agree on the future strategy of the company. Personally, you are not sure what to do in the present situation. You are retiring in five years' time and you hope there will be no big changes in the organization before you go.