Unit 7. E-commerce.
Date: 2015-10-07; view: 483.
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MARKET LEADER PRE-INT UNIT 2
refund
discount
delivery
to buy in bulk
to dispatch
to purchase
to exchange
to be in stock – to be out of stock
storage unit
warehouse
at a large discount
bargain
credit card details
expiry date
interest-free credit
out of stock
money back guarantee
after sales service
method of payment
cooling-off period
to change one's mind
to cancel an order
successful online business
to achieve a lot of sales
a reliable fast delivery service
customer service team
to deal with enquiries
retailer
wholesaler
to make profits
to run out of cash
to set up a website
high street retailing
to have internet access
to persuade
to spend annually
market research group
cybercash
to acknowledge orders by e-mail
to queue up
to back up files
negotiating tips
to have clear aims
to make an offer
schedule / time-table
a maintenance contract
in advance
package holiday firm
demand has fallen (is falling)
to appeal to a wider range
low-budget
good customer base
joint venture
advertising budget
car hire and insurance
1. browse (v)among/through– 1. ïðîñìàòðèâàòü, íåñïåøíî âûáèðàòü (êíèãè â ìàãàçèíå, áèáëèîòåêå); ðàññìàòðèâàòü (òîâàðûâ âèòðèíå, íà ïðèëàâêå);
2. (I/T computing) to look for information on the Internet, to look through a series of web pages, sites found by a search engine; ïðîëèñòûâàòü, ïðîãëÿäûâàòü.
browse (n) – ïðîñìîòð
browser (n) – (I/T)a computer program that allows you to look at and search through information on the Internet.
2. search engines – (I/T)ïîèñêîâûå ñèñòåìûâ Èíòåðíåòå; sites like Google, Yahoo, AltaVista, etc. that allow you to find other sites with the information you are looking for by entering key words or expressions.
3. hit (n)– (I/T)avisit by someone to a particular site on the Internet.
hits– (I/T)the number of visits that a particular site receives or the sites found by a search engine that contain the key word you entered, e.g. Their website gets a couple of hundred hits a day.
4. traffic (n/U) – (I/T)the number of people looking at the site in a particular period.
5. surf (v) – (I/T)to look at various places one after another on the Internet, «ïóòåøåñòâîâàòü» ïî Èíòåðíåòó, e.g. She spends hours every day just surfing the Net.
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| Ëåîíàðäî äà Âèí÷è (1452-1519) | | | Surfers (n) – (I/T) people who go and look at different sites, perhaps in a random way with no particular purpose in mind. |