II. Active Vocabulary

Date: 2015-10-07; view: 449.

Unit 6 Business

I. Comment on the statement:

'Your most unhappy customers are your greatest source of learning.' Bill Gates

III. Explain the meaning of the following:

After-sales service, bad debts, discount, funding, market leader, profit and loss account, retail, to go bankrupt, to make a loss, wholesale, retailer.

IV. Answer the questions:

1. What is necessary to start up a new business?

2. Why is business plan necessary?

3. What does business plan include?

4. How often do you negotiate in your everyday life?

5. What tips would you give to a person to help him be a successful negotiator?

V. Translate into English:

1. Если вы решили начать свой бизнес, вам скорее всего понадобится помощь в самых разных сферах деятельности.

2. Вы можете получить совет специалиста, или друга, который уже имеет свой бизнес и занимается им уже несколько лет.

3. B жестких условиях рыночной конкуренции бизнес-план позволяет быстро реагировать на изменения, происходящие как на самом предприятии, так и за его пределами.

4. Бизнес-план используется для объяснения целей и задач предприятия работающему персоналу, служит для разъяснения и определения стратегии для инвесторов и руководства предприятия.

5. Руководство предприятия и его инвесторы должны иметь четкое представление об этапах выполнения поставленных задач на предприятии, и развитии отношений самого предприятия с рынком.

6. Предприятие сможет уменьшить затратную часть при наличии хорошо составленного бизнес-плана при получении кредита в банке.

VI. Use the following vocabulary in dialogues/monologues of your own:

Bad debts

Business adviser

Business objectives

Business premises

Cash flow problems

discount

funding

market leader

Profit and loss account

retail

After-sales service

Target market

Technical skills

To break the law

To charge high prices

To cover costs

To give a return on money

To go bankrupt

To invest in the local community

To let people know about the product

To make a big profit

To make a loss

To manage business properly

To pay employees low/high wages

To put competitors out of business

To run a business

To sell in sufficient numbers

To set up a business

to value your staff

wholesale

VII. Agree or disagree and give your arguments:

1. They say that the customer is always right. Do you agree?

2. Even if you value your staff, it doesn't mean you will get the best productivity.

3. Running your own business will make a happy person.

VIII. Speak on the points:

1. What can help a person become a successful entrepreneur? Is it hard work or just luck?

2. Types of businesses in the modern competitive market, their functions and activities.

3. A smart business plan as the key to launching a successful venture. Its structure and useful tips.

IX. Dialogue:Your friend is going to start his/her own business. You have a small company and consider yourself to be an expert in this sphere. You are ready to give a piece of advice. Discuss together and decide:

ñ what steps it is necessary to undertake to start up

ñ what personal and professional qualities are vital to be a success in business