Discuss your conclusions.
Date: 2015-10-07; view: 510.
Below you will find two advertisements for UNIGLOBE Travel franchises. Working in pairs, study them carefully to find the differences.
Prove that opening one's own business is a challenging venture.
Imagine you are putting up an advertisement in a newspaper about any of these franchise companies to attract prospective franchisees. Say what information you would provide first?
Listen to Janis Erickson, a franchisee with Dunkin' Donuts, talking about the organization that she is a part of. Complete the diagram below.
Describe what kind of person makes a good franchisee.
Parent company
4__________
| Franchise company: | Dunkin' Donuts | ||
| Specialises in: | sandwiches | ||
| First franchise: | |||
| Minimum capital required: | $100.000 |
6. Now listen to Janis talking about how to run a franchise successfully. What reasons does she give for paying particular attention to the following things?
a) Preparation
b) Management
c) Money management
d) Vision
e) Faith
7. Imagine, you are a franchiser of a well-established company with plenty of cross-border outlets. What demands would your franchisees have to comply with?
a)
| Sorry. The US, Canada, UK and Japan are taken. Perhaps you'd be happy with A piece of Europe Imagine owning the exclusive right to the largest travel agency franchise network in the world in say, France. Perhaps Italy. Or Germany. We're UNIGLOBE Travel. We've been ranked №1by Entrepreneur Magazine's annual Franchise 500 for 6 year in a row. Now we're searching for prospective Master Franchisers for selected European countries. With our unique focus on corporate business travel and your business skills, you can turn this opportunity into a thriving enterprise. Initial investment requires US $2-3 million in capital. Travel and/or franchising experience desirable. For your piece of Europe, contact John L.Henry, Senior Vice President, UNIGLOBE Travel (International) Inc., Suite 900-1199 West Pender Street, Vancouver, B.C., Canada. Phone: +16046623800, or Fax: +16046623878 We will change the way chance the way you travel |
b)
| The franchise for business people To run a successful franchise, you have to stay close to the business, which means you have to really like what you are doing. As someone with a professional business background, can you see yourself "hands on" operating a fast food restaurant, a cleaning service or print shop? We can't either. Consider joining UNIGLOBE Travel. For around just $50000, we can get your agency open as part of the largest travel agency franchise network in the world, working in the exciting and growing business travel market. Ring 071418 0150 today. UNIGLOBE Travel (UK), 1 Exchange Tower, Harbour Exchange Square, London E14 9GB. |
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| Now sum up the information about each of these executives. | | | Vocabulary Notes |