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Purpose of a Business LetterDate: 2015-10-07; view: 412. You will write business letters to inform readers of specific information. However, you might also write a business letter to persuade others to take action or to propose your ideas. Business letters even function as advertisements at times. Consider the letters long-distance phone companies send to those not signed up for their services or the cover letter to your resume. Both of these serve to promote or advertise. Business letters can be challenging to write, because you have to consider how to keep your readers' attention. This is particularly the case if your readers receive large amounts of mail and have little time to read. Writing business letters is like any other document: First you must analyze your audience and determine your purpose. Then you gather information, create an outline, write a draft, and revise it. The key to writing business letters is to get to the point as quickly as possible and to present your information clearly.
2. Checking understanding questions. 1. When do people need to write business letters? 2. What helps you to identify the proper information to include into a business letter? 3. What letters are defined as business ones? 4. Why is it required to record business letters? 5. Why are business letters written? 6. Why is it necessary to study business letter writing? 7. Do business letters differ greatly from other business documents? 8. How is the information presented in business letters? 9. Can a business letter replace a commercial ad?
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